Q4 2020 Performance of Top Match 3 Games in the US

The final quarter of 2020 was bustling with activity in the Match 3 games category in the United States. Data from Sensor Tower provides an overview of how the top games fared in terms of downloads, revenue, and weekly active users.

Starting with Project Makeover, the game saw an impressive revenue growth from 0 in early November to over $3.9M by the end of December. Downloads peaked at 1.5M in mid-November, followed by a decline and then another rise to over 1.5M by the year's end. Weekly active users consistently grew, reaching approximately 1.75M in the last week of December.

Lion Studios Plus' Match 3D also experienced a revenue increase, with earnings rising from around $138K in late September to over $682K in the final week of December. The game's downloads showed an upward trend, culminating in nearly 677K downloads in the last week of the year. Active users saw a significant rise, reaching over 1.5M in the same period.

Homescapes by Playrix maintained strong revenue throughout the quarter, with a notable spike to $6.7M in the last week of December. The game's downloads saw a gradual increase, reaching over 353K in the same week. Weekly active users fluctuated slightly but remained above 1.8M towards the end of December.

Smillage's Puppy Town - Merge & Win did not generate revenue but had a strong presence in downloads. The game started the quarter with 227K downloads and saw a downward trend, ending with around 64K in the last week. Active users followed a similar pattern, decreasing to 300K by the year's end.

Finally, Playrix's Gardenscapes showed resilience in revenue, with earnings of over $4.5M in the final week of December. Downloads trended upwards, with over 202K in the same timeframe. Weekly active users remained relatively stable with a slight increase to over 1M.

For more detailed insights and analysis, Sensor Tower's platform offers comprehensive data on the app market.